Māori marine economy: a literature review

The research team examined more than 150 articles and reports to investigate the historical and contemporary structure of the Māori marine economy.

They distilled 5 key factors that will drive growth of the Māori marine economy:

The continued development of Māori customary rights
Integration of hapū and whanau into iwi and pan iwi economic activity
An integrated value chain where as many elements as possible are owned by Māori
Branding and marketing that is inspired by hapū and iwi stories, symbols and designs which communicate their whakapapa and connection to tipuna and whenua
That provenance and authentication and traceability are communicated to the consumer in a way that is grounded in tikanga Māori

June 2019

Related projects & activities

Credit: Sara Orme

Whai Rawa, Whai Mana, Whai Oranga: Creating a world-leading indigenous blue economy

This research built a foundation for a world-leading indigenous blue economy in Aotearoa New Zealand.

This project has produced or contributed to

Indigenising the blue economy

Addressing key barriers that currently prevent Māori from using their marine resources in a more culturally relevant, economically impactful, and environmentally sustainable manner

This project has produced or contributed to

Māori marine economy: a literature review

Māori marine economy - a literature review

Related projects & activities